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Performance Coaching Program


The 4 Pillars of Performance Coaching Program

The 4POP executive coaching program is a comprehensive approach to enhancing personal and professional performance across Technical, Tactical, Energy, and Social/Cultural capabilities.

The 4POP program is designed to providing a comprehensive approach to performance improvement and accountability, providing the tools you need to achieve your goals and reach your full potential. Whether you are new to executive coaching or have been coached in the past, the 4POP program will help you improve your performance, increase your confidence, and continuously achieve measurable outcomes.

Your 4POP Coach: Derick Brownell

Derick Brownell is a seasoned management consulting executive, professional board director, and performance specialist with over 20 years of experience leading complex programs with executives of all levels and industries. He is a former collegiate and professional athlete and is working with some of the world’s top companies and teams. He is the creator of the 4POP program and is dedicated to helping executives achieve their goals and reach their full potential.

Core Concepts


Technical proficiency is a critical component of performance. The 4POP program focuses on developing an executive’s technical skills and abilities, helping them to perform with greater precision, accuracy, and effectiveness. This includes improving an executive’s technical skills in their profession.


Tactical awareness is an essential component of performance in any sport. The 4POP program helps executives to develop a deeper understanding of the strategies, tactics, and patterns of authority involved in their organization. This includes helping executives to read the intentions of peers and leaders to make quick decisions and anticipate the next best move with measurable outcomes.


Energy management is an important aspect of athletic performance, and the 4POP program helps athletes to develop the skills and strategies needed to manage their energy effectively. This includes developing mental and physical resilience, optimizing nutrition, and managing stress and emotions.

Social / Cultural

The social dimension of athletic performance is often overlooked, but it can have a significant impact on an athlete’s performance. The 4POP program addresses the social aspects of performance, helping executives develop positive relationships with their peers, leaders, and teams. This includes fostering positive communication, teamwork, and leadership skills.

The Comprehensive Approach to Performance Improvement

The 4POP program is a comprehensive approach to performance improvement that addresses the four critical pillars of performance: Technical, Tactical, Energy, and Social. Whether you are beginning a new coaching relationship or have experienced coaching in the past, the 4POP program can help you to improve your performance, increase your confidence, and achieve awareness, accountability, and continuous improvement skills. With its focus on technical proficiency, tactical awareness, energy management, and social skills, the 4POP program is a valuable resource for executives and executive coaches of all levels who are looking to take their personal and career performance to the next level.

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Why 4POP takes a 30-60-90 approach:

Taking a 30-, 60-, and 90-day approach to performance improvement is important because it provides a structured and focused framework for setting and achieving short-term goals. This can help individuals or organizations to make significant progress in a relatively short amount of time, and to establish a clear path for continuing improvement in the future.

According to a Harvard Business Review article, “Breaking Down Goals into Small Wins,” setting short-term, achievable goals can increase motivation and drive by providing a sense of progress and accomplishment. The 30-, 60-, and 90-day approach aligns with this principle, as it allows individuals to track and measure progress in a concrete and meaningful way.

A Forbes article, “Why You Should Set 90-Day Goals (Instead of New Year’s Resolutions),” suggests that this approach can also be useful in overcoming procrastination and overcoming obstacles by breaking down a larger goal into smaller, more manageable tasks. By setting goals for each 30-day interval, individuals can focus on the immediate tasks at hand and build momentum towards the ultimate goal.

The book “The 7 Habits of Highly Effective People” by Stephen Covey emphasizes the importance of prioritization and goal setting in achieving success. The 30-, 60-, and 90-day approach aligns with this principle, as it allows individuals to focus on their most important goals and prioritize their time and resources effectively. By breaking down their goals into smaller, manageable milestones, individuals can stay focused and motivated as they work towards their ultimate objectives.

In conclusion, the 30-, 60-, and 90-day approach to performance improvement can be a valuable tool for setting and achieving short-term goals. By providing a structured framework for progress and accomplishment, this approach can help individuals and organizations to stay motivated and focused as they work towards their goals.